Do You Know the 3 Cs of Grant Writing?

Reviewers look for the 3 Cs of grant writing in every application they read. These three conceptual elements combined can make a powerful argument for funding. Do you know what they are?

Writing a grant application can be challenging. The goal? To craft an argument that is honestly straightforward and persuasive enough to convince a funder to award you a grant. In addition, you need to structure it in the simplest terms. In short, taking the time to make sure your application has all the Cs is the perfect recipe for success. So, what are the 3 Cs of grant writing? We thought you’d never ask. They are writing in a clear, compelling, and concise manner.


1. Be Clear

Make your application easy to read. Reviewers need to be able to readily see how your application fulfills all the selection criteria. This may include: 

  • What you plan to do;
  • How it connects with the funding source’s objectives;
  • Why you are the right person to get the job done;
  • How much money you will need and what will it pay for; 
  • What you want the project to result in;
  • Who is likely to benefit in the broader community.


2. Be Concise

Grant reviewers often have to read many grant applications. Unnecessary details make it hard for reviewers to assess an application. For this reason, funders prefer it when you keep your proposal short and to the point. 

  • Don’t repeat yourself. Each section seeks different information, so don’t include the same information in more than one area. 
  • Use quality information rather than quantity.  
  • Avoid using language that is wordy or vague. Use short phrasing when possible.


3. Be Compelling

Make sure the information you supply is 

  • Accurate and factual;
  • Provides credible data to support your proposal;  
  • Shows you consulted key people and represented their views;
  • Presents a strong case with clear links between the project, your business, and the grant objectives; 
  • Includes all evidence and financial information required; 
  • Explains how you plan to meet the grant program’s objectives and outcomes. 

If you’re not confident in writing, allow more time in your application timeline. You may also ask someone you trust to help with proofreading or hire a grant writer

The process of searching for grants and writing applications can be overwhelming. Opting to hire a grant writer is a viable option. Grant writers carefully assess grant opportunities and know how to appeal to reviews to increase the likelihood of success. Think of your writer as part of your organization. They will guide you through the process and tailor the project to meet your specific needs.

Disclaimer: The information provided does not guarantee the awarding of grants.


Editor’s Notes:

While it may seem daunting, the foundation of writing grant applications is following the funder’s guidelines and instructions and adherence to the Cs. Don’t feel discouraged if you don’t win a grant right away. In fact, only 63 percent of those who submitted one grant application were awarded. The likelihood of being awarded a grant increases when more applications are submitted. By submitting three or more grant applications to various funders, you are more likely to receive at least one grant.

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Please Note: GrantWatch cannot guarantee that grants will be awarded as a result of this information.

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