Do You Know the 3 Cs of Grant Writing?

Grant reviewers look for the three Cs, but do you know what they are?

Writing a grant application can be challenging and you must be accurate when describing your organization and activities. You will also need to make a convincing case for why you should receive funding. It is important that you take the time to make sure your application has all the Cs. This means making your writing clear, concise, and compelling!

1. Make It Clear

Make your application easy to read. Reviewers need to see how your application fulfills all the selection criteria. This may include: 

• What you plan to do;
• How it connects with the funding source’s objectives;
• Why you are the right person to get the job done;
• How much money you will need and what will it pay for; 
• What you want the project to result in;
• Who is likely to benefit in the broader community.

2. Make It Concise

Grant reviewers often have to read many grant applications. Unnecessary details make it hard for reviewers to assess an application. For this reason, funders prefer it when you keep your proposal short and to the point. 

• Don’t repeat yourself. Each section seeks different information, so don’t include the same information in more than one area. 
• Use quality information rather than quantity.  
• Avoid using language that is wordy or vague. Use short phrasing when possible.

3. Make It Compelling

Make sure the information you supply:  

• Is accurate and factual;
• Provides credible data to support your proposal;  
• Shows you consulted key people and represented their views;
• Presents a strong case with clear links between the project, your business, and the grant objectives; 
• Includes all evidence and financial information required; 
• Explains how you plan to meet the grant program’s objectives and outcomes. 

If you’re not confident in writing, allow more time in your application timeline. You may also ask someone you trust to help with proofreading or hire a grant writer. 

Editor’s Notes:

While it may seem daunting, the foundation of grant writing besides the Cs, is following the funder’s guidelines and instructions. Don’t feel discouraged if you don’t win a grant right away. In fact, only 63 percent of those who submitted one grant application were awarded. The likelihood of being awarded a grant increases when more applications are submitted. By submitting three or more grant applications to various funders, you are more likely to receive at least one grant.

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